Luxury Brand Management

International School of Design has established itself in arts, design and media education over the last 8 years.

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Course Highlights

Course Duration – 12 months

Price - INR 5,00,000

About the Brand

International School of Design has established itself in arts, design and media education over the last 8 years. With a forward-thinking approach and innumerable foreign collaborations, INSD has successfully carved out a niche for itself. From over 55 city centre campuses across the nation that boast cutting-edge facilities, to well-thought pedagogies, we’re a national award winning institution.

Course Modules

Foundation of Luxury

Marketing & Management

Luxury Business Strategy

Luxury Global Trends

Luxury Retail & Digital Operation

Luxury Sales & Workshop

Learning Outcomes

The right road map to launching yourself in the luxury industry.

Decode strategies and practices employed successfully by leaders in the luxury industry.

By being privy to these codes, our students reduce their risk of failure and stand to gain an edge over their competitors.

The skill sets and knowledge required for professionals to excel in the luxury industry.

Course Description

The aim is to show a student the grass-root level of founding a luxury business by putting them at the heart of complex situations. The curriculum is designed in a way that it provides insight to all different business verticals – design thinking and innovation, research and development, branding and marketing, distribution channels, sales and finance. The curriculum will be built on real-time recent case studies and will be taught by industry experts. The online course will have immersive eLearning simulations and each class activity will be a step closer to formulating the final the Capstone project.

Why Should I Join INSD

What separates a great course from a good course? It should be industry oriented. Course curation using a holistic approach and real-life luxury case studies. Taught by MBAs in Luxury. Top Indian luxury brands in each sector being part of the panel. At INSD, you get all this and more. With the attention of the world turning towards countries in Asia, INSD is uniquely positioned to impart first-hand knowledge regarding the rapidly proliferating Asian and Indian luxury markets. The Indian luxury industry is looking hot and we have tailor-made a module on it to give you an advantage. You might ask what differentiates the Indian market from the rest? The Indian luxury market is inimitably different from the western worlds and you will need comparatively different strategies to succeed here.

Our coursework is curated by professors from leading colleges around the world and established individuals within the luxury industry. In step with global standards, our coursework is a mix of lectures, seminars, field projects and factory visits. On completing your course from INSD, you will stand qualified for global movement and placements. In spite of burgeoning demand for luxury management courses in India, we found few colleges offering high-calibre pedagogy. This challenge left students with little option than to travel abroad. At INSD, we are bridging the gap with our Masters in Luxury Brand
Management course.

A challenge facing the Indian luxury industry is a lack of qualified individuals with a solid foundation in technical and managerial skills. At INSD, we see this as a opportunity for our students. Our coursework will equip you with the skills needed to carve a niche for yourself.

Modules & Flow of Programs

Luxury Global Trends

  • Sustainability
  • Trend Forecasting
  • Content Creation

Marketing & Management

  • Branding
  • Luxury Marketing
  • Consumer behavior
  • Management Skills

Luxury Brand Strategry

  • Business Planning
  • Macro Luxury
  • Micro Luxury
  • Online Luxury Strategy

Foundation of Luxury

  • Pillars of Luxury
  • History of luxury
  • Luxury Brands
  • Luxury Industries
  • Global luxury
  • Future of luxury

Luxury Retail & Digital Operations

  • Luxury Retail
  • Visual Merchandising
  • Buying and Merchandising
  • Digital operations
  • Distribution channels

Luxury Sales & Workshop

  • Brand Experience & Engagement
  • Communicating for impact
  • Art of selling luxury
  • Psychology trigger for selling
  • Grooming
  • Industrial workshop

Student Testimonials

I came to INSD as a blank canvas and eyes full of hopes. Today I can say that even after short duration of studying here, my mind is so much colourful and creative! I’m Proud of flaunting the fact that I’m an INSDian and we are the best. INSD has given me the opportunity to hone my skills and bring out the best of me. I can’t thank my mentor enough, Megha ma’am for encouraging me at every step and grooming us to become extra professionals. Your personality speaks of charm and elegance, and your ornate knowledge of fashion has always made me look up to you and idolise you. With you by our side I’m are sure that we will take the Fashion industry by a storm and take your name to the apex of Fashion World. My heartfelt gratitude and respect for you and your relentless efforts in polishing our skills throughout our course.
Khushi Bajaj
Student of Fashion Styling
I’m mahima Kulkarni. I’ve done fashion styling from insd.I’ve learnt a lot from my mentor,megha mam.she is the best teacher I’ve ever got in my life.I got to know soo many things from her about Fashion. As a Insd Studant,I got an opportunity to participate in Pune times fashion week. I’m very grateful that I got such a good institute and mentor.
Mahima Kulkarni
Student of Fashion Styling
Being at INSD Pune Deccan, Kothrud was a wonderful experience. I got to learn a lot to go beyond the blues and to experiment with different ideas and with different concepts With the help of Megha ma’am we could put our imagination to reality she’s is the most amazing mentor we have. Being a teacher is a great skill but she possesses the art of being a friend too. This quality of hers a surprised me. More than that it allowed me to express my ideas openly. She has always been a great inspiration. She always kept us open to the new opportunities and always stood by our side. We are very thankful to have her as our guide. Thank to INSD Pune Deccan , Kothrud and Megha ma’am for all the support and help.
Mast. Vinayak madne
Student of Fashion Styling
I feel proud to be INSDian! It has been a great experience till date. Joining INSD was far one of my best choice I have ever made. Great Opportunities and exposure to all the students come naturally here. the faculties are very friendly which makes learning and enjoyable experience. A teacher is a person who always helps to get knowledge and always stands besides the students when and then required. I take this opportunity to thank my Mentor Megha maam with deep respect and gratitude..!! You are everything one could look for in a good mentor. You groomed us to sound prefessionals and made working with you an interesting and memorable experience. I will always be grateful to you for your support and kindness. THANK YOU!!!!
Ms. Nitu Lohar
Student of Fashion Styling
INSD College was the first college I have searched for joining and impressed by it’s outlook. After joining I had supportive mentor and faculties, beautiful campus, quality education, real world experience, and amazing friends. Learning at INSD bought an added value to my life. It gave me an opportunity to meet different kind of people and learn number of things. I would like to thank to our mentor Megha maam for putting in all the efforts to groom us and make us professionals. She is always there to give an unbiased opinion. She gives me perspective and sometimes makes me think about things in a different light. It’s great to have someone giving me advice who has made something of their career because you can draw from their experiences. It was a wonderful experience at INSD.
Ms. Racahana Jagdale
Student of Fashion Styling